PureLeaf’s jewelry contain a piece of nature in the form of an actual leaf or seed, making every piece of jewelry unique. The inspiration comes from a sustainable project in Brazil, where local families are hired to collect, dry and skeletonize fallen leaves. Afterwards, the leaves are treated and then painted with recycled 18 karat gold. Everything is done by hand with respect for the unique character of the leaf.
The creation of our jewelry begins with collecting the organic material, which becomes the base for every design. The material originates from Brazil – mainly the mid-western regions of the country, where beautiful savanna meets tropical swampland and dense rainforest. Fallen leaves and other organic material are gathered before production of the jewelry can begin.
When the organic material has been gathered, it is dried out and, if necessary, skeletonized. Afterwards the material is treated to obtain its stiffness, which is necessary for the production process.
The leaf is finally ready to get its 18 karat gold plating. The plating is carefully applied, and this procedure makes sure that no details are lost. The whole process occurs by hand, which makes it possible to create the jewelry. This conserves the leaf’s unique and detailed qualities in every possible way.
Every step in the process is taken with caution and with great respect for the unique, natural details. All the leaves are unique, and each leaf’s character is preserved down to the smallest detail. All our jewelry is handmade, which makes it possible to conserve the leaf’s beauty and lightness without being fragile.
PureLeaf produces unique, handmade jewelry for women. We present Danish jewelry design, produced with the aim of a sustainable and environmentally friendly production and in respect for the artisans working passionately to create beautiful and unique pieces.
Our jewelry is unique works of art. We produce high quality, handmade designer jewelry made from authentic leaves and plated with 18 karat gold. Organic material extracted from Brazil forms the basis of the jewelry’s detailed and unique design.
The unique detail of the leaves plays an important role in adding an elegant and feminine imprint to our handmade jewelry. The jewelry is, carefully and with respect for their natural beauty, plated by hand with 18 karat gold. The result is delicate and elegant jewelry that is not fragile.
With PureLeaf’s very sustainable profile we focus on the environmental and social responsibility when producing our jewelry.
The jewelry is produced in Brazil and all the organic material we use stems from there. We live up to our social responsibility by hiring local families to be a part of the manufacturing process, which adds to a more equal distribution of the country’s employment. Furthermore, we use recycled gold and solar power to manufacture the jewelry. The production is also certified by IBAMA (Brazilian Institute of Environment and Renewable Natural Resources).
Buy the jewelry online or visit one of our great distributors.
PureLeaf manufactures unique, handmade jewelry for women. We present Danish jewelery designs made on the basis of sustainable principles with a sharp focus on environmentally conscious and socially responsible production.
Based on a strong sustainable profile, PureLeaf has sharply focused on the environmental and social responsibility surrounding the production of our handmade jewelry. The jewelry is made in Brazil and all organic material originates from it. Social responsibility is included as a contribution to offsetting the country's income distribution as local families are hired to take part in the manufacturing process. In addition, we use recycled gold for the manufacture of the jewelery and are produced using solar energy. The production is also certified by IBAMA (Brazilian Institute of Environment and Renewable Natural Resources). With PureLeaf’s very sustainable profile we focus on the environmental and social responsibility when producing our jewelry.
Our vision is strongly linked to nature. We would like to say thank you to nature for all the amazing leaves that our jewelry are made of. Therefore, for every order made on our webshop we will plant a tree in Brazil. As our customer you will get a certificate that shows that you have helped us plant this tree.
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